Noel v. Thrifty Payless, Inc.

by
Noel purchased an inflatable Kids Stuff Ready Set Pool for $59.99, based on a photograph on the packaging, depicting a group of three adults and two children sitting and playing in the pool. The box also prominently displayed the pool’s actual dimensions: “8FT X 25IN.” Once Noel inflated his pool, it was “materially smaller” than shown on the packaging and was capable of fitting only one adult and four small children. Noel sued on behalf of himself and similarly situated individuals, alleging violation of the Consumers Legal Remedies Act (Civ. Code 1750) (CLRA), Unfair Competition Law (Bus. & Prof. Code 17200) (UCL), and False Advertising Law (Bus. & Prof. Code 17500) (FAL). The court denied class certification on the UCL and FAL claims, finding Noel’s proposed class of more than 20,000 potential members was not ascertainable (Code of Civil Procedure 382) and refused to certify a class on Noel’s CLRA claim because it determined common questions of law or fact did not predominate over individual questions of reliance and causation. The court of appeal affirmed. The certification motion was filed without first conducting sufficient discovery to meet plaintiff’s burden of demonstrating there are means of identifying putative class members so that they might be notified of the litigation, which jeopardizes the due process rights of absent class members. View "Noel v. Thrifty Payless, Inc." on Justia Law